Reading an Image- Media Codes
1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson: Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes. The advert features a black and white colour scheme which connotes a life and death situation which may have been used purposefully to present 50 Cent's past where he got shot 9 times and survived. In addition the text having the O letters filled again connotes this idea of bullet holes. The fingerprints connote a crime scene/investigation however another meaning can be interpreted that maybe RBK are trying to help their audience find their own identity as well as the text "I am what i am" supports this interpretation further more. The quote from 50 Cent is almost purposefully done to empower their audience that despite their past they should not feel ashamed and take everyday as it goes not for granted. Deliberately, they had 50